Ubisoft and Tencent have officially slapped a name on their shiny new division.
The spin-off—established earlier this year after Tencent sunk around $1.25 billion into Ubisoft—is called Vantage Studios and will oversee key franchises Assassin’s Creed, Far Cry, and Rainbow Six.
As previously confirmed, the new opening will be helmed by Ubisoft Montreal co-founder Christophe Derennes and Charlie Guillemot, who is the son of Ubisoft CEO Yves Guilemot.
Vantage will comprise Ubisoft’s studios in Montréal, Quebec, Sherbrooke, Saguenay, Barcelona, and Sofia—meaning it will unite thousands of developers under one banner.
“Vantage Studios represents a first step in Ubisoft’s ongoing transformation, with plans to set up additional creative houses and group its brands and franchises under the banner of a shared DNA and development expertise,” said Ubisoft in a brief announcement.
“The goal of Vantage Studios, and future creative houses, is to facilitate stronger and deeper connections between developers and players.”
Ubisoft claimed establishing creative houses will grant its development teams more autonomy and enable them to more easily solicit feedback from players.